NBA 2K12 Commercial - MJ Debate Invitation
. The first official teaser commercial for NBA 2K12 debuted on May 31, 2011 on ABC at the beginning of Game 1 of the NBA Finals between the Miami Heat and Dallas Mavericks.
Successfully managed and optimized seven-figure budgets across TV, digital, out-of-home (OOH), and experiential channels, leveraging in-depth research to develop and refine marketing and brand differentiation strategies. My data-driven approach led to the creation of innovative paid media strategies that not only maximized ROI but also drove substantial brand growth and customer acquisition. By integrating research insights into budgeting and strategy execution, I achieved measurable results and enhanced overall campaign effectiveness, demonstrating my capability in both financial management and strategic brand development.
NBA 2K12 Commercial - MJ vs Drake Debate
NBA 2K12 Commercial - Brian Wilson vs Brian Wilson Debate
NBA 2K12 Commercial - Accolades featuring Kobe Bryant, Derrick Rose, and Blake Griffin
