Led and managed a team responsible for executing award-winning event experiences at major industry tradeshows for Need for Speed Most Wanted. Oversaw every aspect of the events, including booth design, consumer and press relations, celebrity influencer appearances, tournaments, and digital activations. My leadership ensured seamless coordination across social media, promotional materials, PR, and on-site activities, driving exceptional engagement and brand visibility. This role demonstrated my operational expertise in managing complex, multi-faceted events and my ability to guide a team to deliver high-impact experiences that enhanced the brand's industry presence.
